Instituto Politécnico de
Bragança
Campus de Santa Apolónia - 5300-253 BRAGANÇA
uniag@ipb.pt
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Researchers
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Elvira Pacheco Vieira
Brand Personality dimensions in the hotel sector: A case study
2024
Elvira Pacheco Vieira
The presence of brands in the metaverse
2024
Elvira Pacheco Vieira
Consumers' perceptions of innovation capacity: The role of the services at SMEs
2023
Elvira Pacheco Vieira
Digital leadership: Characteristics, challenges. and opportunities
2023
Elvira Pacheco Vieira
Enhancing sustainability through non-financial reporting
2023
Elvira Pacheco Vieira
Factors influencing the level of trust in vaccines
2023
Elvira Pacheco Vieira
Green marketing, environmental awareness, and innovation as factors for the purchase of green products
2023
Elvira Pacheco Vieira
Preface
2023
Elvira Pacheco Vieira
The influence of human resources in the motivation and performance of employees: Performance evaluation/appraisal
2023
Elvira Pacheco Vieira
,
Alexandra Isabela Lopes Correia
Perceived impacts of running events in protected areas: The case of trans peneda-gers at peneda gers national park, portugal
2020
Elvira Pacheco Vieira
Branding Porto: A case study of the 'essence of wine'
2018
Elvira Pacheco Vieira
Culture impact on innovation: Econometric analysis of European countries
2013