Showing 221-240 of 602 items.
ResearchersTitleYear
 
Bruno Miguel SousaLoyalty of national guests: A case study of the douro hospitality2020
João Paulo VieitoProactive government intervention, board gender balance, and stakeholder engagement in China and Europe2020
Bruno Miguel SousaThe role of integrated marketing communications in brand equity: An exploratory approach2020
Bruno Miguel SousaEmployer branding applied to smes: A pioneering model proposal for attracting and retaining talent2020
Carlos Rompante da Cunha, Elisabete da Anunciação Paulo MoraisThe information and communication technologies in tourism degree courses: the Portugal and Spain evolution2020
Bruno Miguel SousaThe relationship between experiential marketing and determinants of quality service in the banking market2020
Isabel Maria LopesInfluence of maritime interests in the economy of Ecuador2020
Fernanda Amélia Fernandes FerreiraAn ERP selection using a hybrid methodology2020
Elvira Pacheco VieiraThe evaluation of municipal tourist tax awareness: The case of the city of porto2020
Isabel Maria LopesImpact of brand loyalty and online impulse buying on the consumer’s attitude towards the brand2020
Orlando Manuel Martins M. Lima RuaRelationship marketing and intangible resources: The mediating effect of loyalty2020
Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes CorreiaProductivity Measurement: The Case of Nature Tourism Firms in Portugal2020
Carlos Rompante da Cunha, Elisabete da Anunciação Paulo MoraisA importância do marketing digital na hotelaria: caso de estudo do Hotel Turismo São Lázaro = The importance of digital marketing in hospitality: case study of Hotel Turismo São Lázaro2020
Bruno Miguel SousaThe role of digital communication in changing population behaviors and regional development | [O papel da comunicação digital na mudança de comportamentos dos cidadãos em benefício da comunidade local]2020
Bruno Miguel SousaThe quality of communication and fake news in tourism: A segmented perspective2020
Bruno Miguel Sousa The Role Of Attachment In Emigrants Tourism Destination Choice: A Perspective On Ethnic Tourism2020
Bruno Miguel SousaThe brand attachment and consumer behaviour in sports marketing contexts: the case of football fans in Portugal.2020
Elvira Pacheco VieiraThe role of intangible factors in the intention of repeating a tourist destination2020
Isabel Maria Lopes, Mariana Namen Jatobá, Ives Emídio GutierrizThe QR code and the forms of creative perception in cemetery tourism2019
Isabel Maria LopesImplementation of ISO 27001 Standards as GDPR Compliance Facilitator2019