Instituto Politécnico de
Bragança
Campus de Santa Apolónia - 5300-253 BRAGANÇA
uniag@ipb.pt
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Researchers
Title
Year
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João Paulo Vieito
Stock exchange mergers: a dynamic correlation analysis on Euronext
2020
Orlando Manuel Martins M. Lima Rua
Relationship marketing and intangible resources: The mediating effect of loyalty
2020
Orlando Manuel Martins M. Lima Rua
Linking municipal Best Value and market performance: the Portuguese experience
2020
Fernanda Amélia Fernandes Ferreira
Tourist of the North Portugal Region and Local Accommodation: Influences and Motivations
2020
Elvira Pacheco Vieira
Porto street stage at Rally Portugal: the determinants of the length of stay
2020
Elvira Pacheco Vieira
The role of intangible factors in the intention of repeating a tourist destination
2020
Elvira Pacheco Vieira
The evaluation of municipal tourist tax awareness: The case of the city of porto
2020
Elvira Pacheco Vieira
Corporate social responsibility image and emotions for the competitiveness of tourism destinations
2020
Bruno Miguel Sousa
Employer branding applied to smes: A pioneering model proposal for attracting and retaining talent
2020
Bruno Miguel Sousa
The quality of communication and fake news in tourism: A segmented perspective
2020
Bruno Miguel Sousa
Heterogeneity of motivations and conflicts in pilgrim-to-pilgrim interaction: A research on the way of Saint James
2020
Bruno Miguel Sousa
The relationship between experiential marketing and determinants of quality service in the banking market
2020
Bruno Miguel Sousa
The role of technology in monitoring good practices for accessible tourism in the city of braga (Portugal)
2020
Bruno Miguel Sousa
The role of digital communication in changing population behaviors and regional development
2020
Bruno Miguel Sousa
Semiotics and e-branding in tourism communication: Study of the covers of digital magazines in the pandemic period COVID-19
2020
Bruno Miguel Sousa
The role of integrated marketing communications in brand equity: An exploratory approach
2020
Bruno Miguel Sousa
The brand attachment and consumer behaviour in sports marketing contexts: The case of football fans in Portugal
2020
Bruno Miguel Sousa
Marketing management and sexism in promotion: The role of leadership
2020
Vânia Natércia Gonçalves Costa
Tourism and air transport - an economic evaluation of the Oporto Airport expansion project
2020
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