Books/Book chapters

Showing 41-60 of 77 items.
ResearchersTitleYear
 
Bruno Miguel Sousa, Jessica Patrícia Miranda FerreiraThe importance of internal marketing in companies and its relation with happiness at work2024
Bruno Miguel SousaDigital marketing, artificial intelligence, and online social networks in tourism: Case of the municipality of amares (Portugal)2024
Manuel José Serra da Fonseca, Bruno Miguel SousaMunicipal communication, governance, and the role of the local community: A case study in Guimares (Portugal)2024
Manuel José Serra da Fonseca, Alexandrino Manuel Oliveira Ribeiro, Bruno Miguel SousaRelational marketing applied to the banking sector in Portuguese context2024
Paula Odete Fernandes, Bruno Miguel SousaRelationship management between consumers and suppliers: An exploratory approach2024
Bruno Miguel Sousa, Dália Filipa Veloso de Azevedo Liberato, Pedro Manuel da Costa LiberatoTourism sustainable planning in low density territories and the post (disaster) pandemic context2023
Bruno Miguel SousaMobile Applications in Urban Ecotourism: Promoting Digitization and Competitive Differentiation2022
Bruno Miguel SousaKey challenges in global wine tourism2022
Bruno Miguel SousaThe contribution of tourist events to local development: A case study2022
Bruno Miguel SousaThe relevance of virtual reality and increased reality in events with streaming and livestreaming in COVID and post-COVID-19 era: A touristic perspective2022
Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia, Bruno Miguel SousaCooperation as a Basic Strategy for New Dynamics of a Cross-Border Destination: The Case of the Euroregion Galicia and Northern Portugal2022
Laurentina Maria da Cruz Vareiro, Raquel Bernardette Vale Mendes, Bruno Miguel SousaTourism Impacts of the UNESCO Creative Cities Classification and Destination Recovery: Residents Perceptions2022
Laurentina Maria da Cruz Vareiro, Bruno Miguel SousaGreen Marketing Trends in Specific Contexts of Tourism and Music Festivals: Preliminary Insights2022
Laurentina Maria da Cruz Vareiro, Raquel Bernardette Vale Mendes, Bruno Miguel SousaTourism Impacts of the UNESCO Creative Cities Classification and Destination Recovery: Residents’ Perceptions2022
Alexandra Isabela Lopes Correia, Bruno Miguel SousaCooperation as a basic strategy for new dynamics of a cross-border destination: the case of the Euroregion Galicia and Northern Portugal.2022
Bruno Miguel SousaSustainable Development and Leisure Services: Changes and Trends2021
Bruno Miguel Sousa, Jessica Patrícia Miranda Ferreira, Francisco Gonçalves From Shaping of Pottery to Shaping of a Safe Tourism: The Case of the Artisanal Routes of Barcelos2021
Bruno Miguel SousaSocial concerns in advertising: The motives behind the indifference towards sexism displayed in advertising during the purchase decision2021
Bruno Miguel SousaUnderstanding the brand management and rebranding processes in specific contexts of medical tourism2021
Bruno Miguel SousaThe role of technologies in relationship management and internal marketing: An approach in the health sector2021