Bruno Miguel Sousa | Factors influencing the acceptance of financial technology by consumers of traditional financial services in Portugal | 2022 |
Bruno Miguel Sousa, Maria Alexandra Pereira da Silva Malheiro | Understanding the role of social networks in consumer behaviour: A perspective of the hotel sector in the northern region | 2022 |
Bruno Miguel Sousa, Maria Alexandra Pereira da Silva Malheiro | Web 2.0 technologies and banking management: The portuguese context | 2021 |
Bruno Miguel Sousa, Maria Alexandra Pereira da Silva Malheiro | The quality of services in tourism: A study applied to transport companies | 2021 |
Bruno Miguel Sousa | Academic tourism and transport services: Student perceptions from a social responsibility perspective | 2021 |
Laurentina Maria da Cruz Vareiro, Bruno Miguel Sousa | River tourism and local development in demarcated regions and the winegrowing context: A theoretical contribution | 2021 |
Laurentina Maria da Cruz Vareiro, Bruno Miguel Sousa | The importance of museums in the tourist development and the motivations of their visitors: an analysis of the Costume Museum in Viana do Castelo | 2021 |
Laurentina Maria da Cruz Vareiro, Bruno Miguel Sousa | The role of live marketing and sensory marketing in the rock in Rio Brassil 2017 event from the perspective of stakeholder offer and the dynamics of the destination | 2021 |
Bruno Miguel Sousa, Maria Alexandra Pereira da Silva Malheiro | The quality of services in tourism: A study applied to transport companies | 2021 |
Bruno Miguel Sousa | Academic tourism and transport services: Student perceptions from a social responsibility perspective | 2021 |
Bruno Miguel Sousa | Encouraging consumer loyalty: the role of family business in hospitality | 2021 |
Laurentina Maria da Cruz Vareiro, Bruno Miguel Sousa | The importance of museums in the tourist development and the motivations of their visitors: an analysis of the Costume Museum in Viana do Castelo | 2021 |
Laurentina Maria da Cruz Vareiro, Bruno Miguel Sousa | O turismo fluvial e o desenvolvimento local em regiões demarcadas e contexto vinhateiro: um contributo teórico | 2021 |
Laurentina Maria da Cruz Vareiro, Bruno Miguel Sousa | O papel do live marketing e marketing sensorial no evento Rock in Rio 2017 sob a ótica da oferta dos stakeholders e a dinâmica do destino turístico | 2021 |
Bruno Miguel Sousa | The brand attachment and consumer behaviour in sports marketing contexts: The case of football fans in Portugal | 2020 |
Bruno Miguel Sousa | Marketing management and sexism in promotion: The role of leadership | 2020 |
Bruno Miguel Sousa | Semiotics and e-branding in tourism communication: Study of the covers of digital magazines in the pandemic period COVID-19 | 2020 |
Bruno Miguel Sousa | The role of integrated marketing communications in brand equity: An exploratory approach | 2020 |
Bruno Miguel Sousa | The role of technology in monitoring good practices for accessible tourism in the city of braga (Portugal) | 2020 |
Bruno Miguel Sousa | The role of digital communication in changing population behaviors and regional development | 2020 |