| Elvira Pacheco Vieira, Manuel José Serra da Fonseca | The Role of Digital Marketing in the Process of Musical Events Participation | 2024 |
| Elvira Pacheco Vieira | How Wine Information Seeking and Event Participation Impact Knowledge and Determines the Purchasing Behavior? | 2024 |
| Elvira Pacheco Vieira | The Role of Sociodemographic Characteristics on the Journey from Brand Experience to Brand Love and LoyaltyPorto | 2024 |
| Elvira Pacheco Vieira, Manuel José Serra da Fonseca | The Impact of Using Digital Platforms and Sharing Online Experiences on the Reputation of a Company | 2024 |
| Elvira Pacheco Vieira | The impact of digital communication on promoting an event: Defining personas and strategies | 2023 |
| Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia, Elaine Cristina Borges Scalabrini, Goretti Silva | The Use of Mobile Technology in Outdoor Tourism: A Systematic Review | 2023 |
| Elvira Pacheco Vieira | The role of social networks for decision-making about tourism destinations | 2023 |
| Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia, Elaine Cristina Borges Scalabrini | Outdoor Tourism Demand Segmentation: A Case Study from North of Portugal | 2022 |
| Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia, Elaine Cristina Borges Scalabrini | An integrated approach to determine the satisfaction of outdoor activities practitioners in the North of Portugal | 2022 |
| Elvira Pacheco Vieira | Audience segmentation and communicating towards a music festival the nos primavera sound | 2021 |
| Elvira Pacheco Vieira | Green co-creation process in music festivals: The case of nos primavera sound | 2021 |
| Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia, Goretti Silva | Supply-side perspectives on outdoor tourism in the north of portugal | 2021 |
| Elvira Pacheco Vieira | Audience segmentation and communicating towards a music festival – the nos primavera sound | 2021 |
| Elvira Pacheco Vieira | Green co-creation process in music festivals: The case of nos primavera sound | 2021 |
| Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Alexandra Isabela Lopes Correia | Supply-side perspectives on outdoor tourism in the North of Portugal | 2021 |
| Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Alexandra Isabela Lopes Correia | Monitoring of Outdoor Tourism Demand | 2021 |
| Elvira Pacheco Vieira | Contribution of a cultural and touristic event to sustainable development: the case of Serralves em Festa!, | 2020 |
| Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia | Demand and Supply of Outdoor Tourism activities in Northern Portugal: A survey-based approach | 2020 |
| Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia | Measuring Nature Tourism Firms’ Productivity | 2020 |
| Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia, Ricardo Alexandre Fontes Correia | Turnout - Outdoor Tourism Development in the Northern region of Portugal | 2019 |
