Laurentina Maria da Cruz Vareiro | A experiência memorável do consumidor em hotéis de luxo: O caso do Hotel Le Monumental Palace | 2021 |
Laurentina Maria da Cruz Vareiro, Bruno Miguel Sousa | O papel do live marketing e marketing sensorial no evento Rock in Rio 2017 sob a ótica da oferta dos stakeholders e a dinâmica do destino turístico | 2021 |
Laurentina Maria da Cruz Vareiro | Perceção e atitude da comunidade local do Norte de Portugal face ao mercado e turismo LGBT | 2021 |
Laurentina Maria da Cruz Vareiro, Maria Alexandra Pereira da Silva Malheiro | Autenticidade e Motivações em Eventos Tradicionais: O caso da Festa das Cruzes | 2021 |
Elvira Pacheco Vieira | Exploring the relationship between the length of stay and various determinants at one of the best European destinations | 2021 |
Elvira Pacheco Vieira | Determinants of tourist expenditure: The role of tourists' experiences in the city of Porto | 2021 |
Elvira Pacheco Vieira | Corporate social responsibility image and emotions for the competitiveness of tourism destinations | 2021 |
Helena Santos-Rodrigues | How can cultural values and entrepreneurship lead to the consideration of innovation-oriented or non-innovation-oriented countries? | 2021 |
Elvira Pacheco Vieira | The mediating role of brand experience in a mid-sized city | 2021 |
Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia | Outdoor tourism in the North of Portugal from the perspective of tourist entertainment companies | 2021 |
Laurentina Maria da Cruz Vareiro, Maria Alexandra Pereira da Silva Malheiro | Satisfaction and Return to Local Festivities: The Case Study of the Festa das Cruzes (Barcelos) | 2021 |
Isabel Maria Lopes | General Data Protection Regulation in Health Clinics | 2020 |
Isabel Maria Lopes | Influence of maritime interests in the economy of ecuador | 2020 |
Vânia Natércia Gonçalves Costa | Tourism and air transport - an economic evaluation of the Oporto Airport expansion project | 2020 |
Ricardo Alexandre Fontes Correia | Development proposal for the trs-os-montes wine route: Technology as a differentiating element | 2020 |
Orlando Manuel Martins M. Lima Rua | Relationship marketing and intangible resources: The mediating effect of loyalty | 2020 |
Orlando Manuel Martins M. Lima Rua | Linking municipal Best Value and market performance: the Portuguese experience | 2020 |
Bruno Miguel Sousa | The brand attachment and consumer behaviour in sports marketing contexts: The case of football fans in Portugal | 2020 |
Bruno Miguel Sousa | Marketing management and sexism in promotion: The role of leadership | 2020 |
Bruno Miguel Sousa | Semiotics and e-branding in tourism communication: Study of the covers of digital magazines in the pandemic period COVID-19 | 2020 |