Elvira Pacheco Vieira | Determinants of tourist expenditure: The role of tourists' experiences in the city of Porto | 2021 |
Elvira Pacheco Vieira | Corporate social responsibility image and emotions for the competitiveness of tourism destinations | 2021 |
Helena Santos-Rodrigues | How can cultural values and entrepreneurship lead to the consideration of innovation-oriented or non-innovation-oriented countries? | 2021 |
Elvira Pacheco Vieira | The mediating role of brand experience in a mid-sized city | 2021 |
Paula Odete Fernandes, Fernanda Amélia Fernandes Ferreira, Alcina Maria de Almeida R. Nunes, Elvira Pacheco Vieira, Manuel José Serra da Fonseca, Alexandra Isabela Lopes Correia | Outdoor tourism in the North of Portugal from the perspective of tourist entertainment companies | 2021 |
Laurentina Maria da Cruz Vareiro, Maria Alexandra Pereira da Silva Malheiro | Satisfaction and Return to Local Festivities: The Case Study of the Festa das Cruzes (Barcelos) | 2021 |
Isabel Maria Lopes | General Data Protection Regulation in Health Clinics | 2020 |
Isabel Maria Lopes | Influence of maritime interests in the economy of ecuador | 2020 |
Vânia Natércia Gonçalves Costa | Tourism and air transport - an economic evaluation of the Oporto Airport expansion project | 2020 |
Orlando Manuel Martins M. Lima Rua | Relationship marketing and intangible resources: The mediating effect of loyalty | 2020 |
Orlando Manuel Martins M. Lima Rua | Linking municipal Best Value and market performance: the Portuguese experience | 2020 |
Bruno Miguel Sousa | The brand attachment and consumer behaviour in sports marketing contexts: The case of football fans in Portugal | 2020 |
Bruno Miguel Sousa | Marketing management and sexism in promotion: The role of leadership | 2020 |
Bruno Miguel Sousa | Semiotics and e-branding in tourism communication: Study of the covers of digital magazines in the pandemic period COVID-19 | 2020 |
Bruno Miguel Sousa | The role of integrated marketing communications in brand equity: An exploratory approach | 2020 |
Bruno Miguel Sousa | The role of technology in monitoring good practices for accessible tourism in the city of braga (Portugal) | 2020 |
Bruno Miguel Sousa | The role of digital communication in changing population behaviors and regional development | 2020 |
Bruno Miguel Sousa | The relationship between experiential marketing and determinants of quality service in the banking market | 2020 |
Bruno Miguel Sousa | Heterogeneity of motivations and conflicts in pilgrim-to-pilgrim interaction: A research on the way of Saint James | 2020 |