Articles

Showing 181-200 of 602 items.
ResearchersTitleYear
 
Bruno Miguel SousaThe role of integrated marketing communications in brand equity: An exploratory approach2020
Bruno Miguel SousaThe role of technology in monitoring good practices for accessible tourism in the city of braga (Portugal)2020
Bruno Miguel SousaThe role of digital communication in changing population behaviors and regional development2020
Bruno Miguel SousaThe relationship between experiential marketing and determinants of quality service in the banking market2020
Bruno Miguel SousaHeterogeneity of motivations and conflicts in pilgrim-to-pilgrim interaction: A research on the way of Saint James2020
Bruno Miguel SousaEmployer branding applied to smes: A pioneering model proposal for attracting and retaining talent2020
Bruno Miguel SousaThe quality of communication and fake news in tourism: A segmented perspective2020
Nuno Adriano Baptista Ribeiro, Sónia Paula NogueiraLocal governments' efficiency: Study of its determinants2020
Paulo A. da Rocha Armada de C. LeiteInvestment and profitability factors in mutual fund performance evaluation: a conditional approach2020
Sérgio Dominique Ferreira LopesEstimating the price range and the effect of price bundling strategies: An application to the hotel sector2020
Elvira Pacheco VieiraThe evaluation of municipal tourist tax awareness: The case of the city of porto2020
Elvira Pacheco VieiraCorporate social responsibility image and emotions for the competitiveness of tourism destinations2020
Elvira Pacheco VieiraPorto street stage at Rally Portugal: the determinants of the length of stay2020
Elvira Pacheco VieiraThe role of intangible factors in the intention of repeating a tourist destination2020
João Paulo VieitoStock exchange mergers: a dynamic correlation analysis on Euronext2020
João Paulo VieitoProactive government intervention, board gender balance, and stakeholder engagement in China and Europe2020
Laurentina Maria da Cruz VareiroHotel perception and attitude towards the LGBT market: The case of Northern Portugal2020
Laurentina Maria da Cruz VareiroSatisfaction with Braga (Portugal) and recommendation: A comparison between information coming from relatives/friends and from other sources2020
Carlos Rompante da Cunha, Vítor José Domingues MendonçaConnecting school actors using mobile applications2020
Carlos Rompante da Cunha, Elisabete da Anunciação Paulo MoraisThe importance of digital marketing in hospitality: Case study of hotel turismo so lzaro2020